The guys at lifechurch.tv really have the online church thing figured out. (This is a guest post by Chris Hill - you can find him online here & here.)

If you lead a ministry that mainly takes place online, it’s important to understand how to build trust through your social networks. Building trust face to face [...]

Social media lessons from the Obama campaign
Deliver a message that is designed to be taken up and spread by others.

• Start early
• Build to scale
• Innovate where necessary; do everything else incrementally better
• Make it easy to find, forward and act
• Pick where you want to play
• Channel online enthusiasm into specific, targeted activities that [...]